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K.I.S.S.

December 15, 2011

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According to Wikipedia, K.I.S.S. is a design acronym for Keep It Short & Simple, or, as we prefer it, Keep It Simple, Stupid!

Whichever version you plump for, it fits very nicely with this latest job for CKD Galbraith.

Hot on the heels of the brand, spanking new Cottages & Castles 2012 brochure we unveiled in September, a call from the lovely Sue Bourne, our C & C client, was received at 60 Watt towers.

“I’m loving the brochure, guys,” she said, “Now, can you do a colour press campaign that captures the same look and feel, and is just as affordable as our holiday properties?”

“Something like this?” we said.

“Spot on” she said. “Take the rest of the week off.”

You’ll be seeing these ads in the Scotsman and SoS mags, as well as various other Scottish and English publications.

The impatient amongst you can just click? here.

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